This past Thursday night, amid swirling speculation about the Brown University gunman, the network's Kaitlan Collins posted on social media, pointing out the conflicting information and guiding the public to her channel's 9pm newscast.
Although it is by no means a flawless news source, her words resonated for numerous observers. It stands as one of the organizations where there exists grounded and generally trustworthy reporting – particularly during breaking news situations such as the one developing near a New Hampshire storage facility.
An Uncertain State During a Business Struggle
However the news network, now 45 years old, finds itself in a precarious state as two massive media corporations vie for ownership of its corporate owner, Warner Bros Discovery.
Regardless of who wins, the future of CNN has been drawn into a high-stakes game of corporate ownership, instead of as a question of what benefits the information-seeking public.
“Here is one more case of the profound systemic issues with roots in decades of governmental choices,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Penn.
The speculation about the future owner of Warner Bros Discovery – could it be Netflix or Paramount Skydance? – fails to grasp a broader point.
“It gets presented as a corporate drama with powerful individuals as the protagonists, but there is scant discussion of the societal benefit,” Pickard said.
The Complicating Element: The Former President
This situation is complicated by Donald Trump’s views about a network he has long portrayed as perhaps his main “fake news” adversary.
Remember the shouts of “CNN sucks!” at Trump's rallies, his team's disciplinary withdrawal of reporter Jim Acosta’s press credentials, or his clashes with Collins in press briefings.
Trump now says that CNN needs new ownership. You can read that as ownership that will protect him from negative coverage and examination. That is part of why he seems to come down on the side of Paramount Skydance, which has made a aggressive takeover attempt.
Trump has reason to prefer that suitor more. For one thing, it is controlled by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently installed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the lead editor of that historic news network.
A Possibility of More Turmoil
It is important to note, if Netflix prevails, CNN and other cable outlets would first be spun off into a separate entity. That would be a relief to many at the network, but it’s far from a secure position. That arrangement could pave the way for CNN for a future sale. It never ends.
If you ask Timothy Wu, much of this is a violation of antitrust statutes, anyway. The prominent critic of big tech’s dominance recently argued that anti-trust laws should disallow both deals.
“Either merger would be detrimental to the country, and both should be contested by anti-trust authorities,” Wu argued.
The Bigger Challenge and a Potential Solution
No matter the outcome in this situation, the larger issue persists.
“Our current system is a profoundly structure that undermines democracy, but we must resist a sense of powerlessness,” Pickard said. Government actions – dating back to the 1930s and 1940s – helped to foster this overly commercial monster, and revised policy decisions can fix it.
Can reform occur in an era where the head of the FCC refuses to acknowledge that the agency is independent? Reform is very unlikely now, but that should not imply it will be impossible forever.
Initiatives that support independent news organizations, bolster local journalism, fund public media, and prevent the consolidation of media power in too few hands are within reach – they are necessary for a robust democracy.
When it comes to media ownership, larger is not superior. And news organizations including CNN cannot be pawns in the latest merger game.