Users will soon have a new feature that allows them to reduce the volume of artificial intelligence-produced media appearing in their streams. This initiative comes as the company disclosed that it now features in excess of 1 billion AI-generated clips.
Testing and Rollout
This change is undergoing trials over the coming weeks before a full-scale rollout. This shift coincides with a increase in AI content, driven by new AI video creators.
AI Content on Other Platforms
It has been noted that approximately 10% of the fastest-growing channels on a competing service exclusively feature content made by AI. A significant portion of this content is considered mass-produced AI material, a term for inferior, factory-style content that is often absurd or dreamlike.
Our research shows that numerous viewers appreciate content produced via AI tools, from digital art to educational videos, and we want to offer the community the option to see more or less of that, based on their own choices,” stated a platform representative.
Volume and Proportions
The platform disclosed that there are currently over a billion videos on its service identified as AI-generated. Overall, over 100 million videos are added to the platform every day, making AI-generated material a limited percentage of its complete catalog.
How to Adjust Settings
Viewers will be in a position to decrease or raise the volume of AI-generated videos they watch by opening the topic control option in the platform and selecting AI-made media. Further subjects that currently be adjusted under the filter encompass current affairs, fashion, beauty, and dance.
Platform Guidelines
The platform’s rules oblige users to identify lifelike AI-made content, and it forbids malicious fake videos of celebrities or crisis events. Any realistic AI-generated clip that is unmarked can be deleted under its terms of service.
Additionally, the platform will from now on add an AI-generated watermark to content created with its built-in AI features, or detected by an collaborative effort for identifying content made by AI. This measure is aimed to help prevent users from seeking to circumvent the labeling process.
Educational Initiatives
The platform is furthermore establishing a two million dollar AI literacy fund for specialists and groups to produce educational content about using AI responsibly. This project will support non-profit groups specializing in educating coding and technology.
Platform Protection
TikTok has justified its moderation strategy, following debate over proposals to lay off a large number of content moderators in the United Kingdom. TikTok is set to reduce a significant number of roles in its trust and safety department in London, with trade unions and online safety experts voicing alarm that staff are being displaced by AI moderation.
A senior executive stated that human moderation would still have a role, but automated tools can shield workers by filtering out the most harmful content before it gets reviewed by humans. The company reported a notable drop in shocking and graphic content reviewed by content reviewers over the last 12 months due to reliance on its automated systems.
“We think that it’s essential to balance humans and technology to maintain a secure environment,” the executive stated. “We’ll have people as integral to the approach, but we additionally believe it’s extremely critical to reduce exposure to dangerous material as rapidly, which is the area in which a significant AI assistance is really helping us process content quickly.”
